A guide to building an Instagram community
With an engagement rate 15 times higher than Facebook, Instagram might just be the dark horse of social media marketing. We recently attended a Social Media Week worksh...
Three basic steps to measure your social media success
So, you have your social media strategy in place, you know who you’re trying to talk to, but you haven’t the foggiest idea if it’s actually doing anything. How do you kn...
The changing face of Instagram: What businesses need to know
Instagram is a highly engaged global community with more than 500M active accounts worldwide. According to the Global Web Index, over 60% of those Instagram users log in dai...